Knowledge Exchange
Research & Evaluation
Strategy Evaluation

Welcome to the OTRU Website

Monitoring and Evaluating Ontario’s New Tobacco and E-Cigarette Policy Measures

OTRU has begun a new project to assess the implementation and impact of the new tobacco and e-cigarette policy measures being implemented in Ontario. This newsletter provides an overview of the new measures and outlines evaluation activities happening in the 2016/2017 year. It also highlights findings from the evaluation of the 2015 SFOA outdoor smoking regulations.

Knowledge and Evaluation Support Update (September 2016)

This update provides an overview of OTRU’s Knowledge and Evaluation Support initiative for the 2016-2017 fiscal year. We highlight two projects supported by this initiative: Evaluation of the Amended Toronto Smoke-free Bylaws, and the Love My Life Campaign, a youth engagement program to support tobacco control initiatives, which was developed by the East Tobacco Control Area Network.

Evaluation of the Amended Toronto Smoke-Free Bylaws

In collaboration with Toronto Public Health, OTRU conducted an evaluation of Toronto’s amended outdoor smoke-free bylaws. Findings suggest that the amended bylaws had a limited impact on smoking behaviour and exposure to secondhand smoke one year after implementation. Key successes and challenges to implementing the amended bylaws are also outlined in the report, Evaluation of the Amended Toronto Smoke-Free Bylaws.

Support for Plain and Standardized Tobacco Packaging Regulations in Ontario

The Canadian government may be preparing regulations for plain and standardized packaging of cigarette products. This OTRU update examines the level of public support for plain packaging in Ontario, which is among the highest in the world. This high level of support suggests that there is unlikely to be a substantial backlash from the general public against the implementation of plain and standardized packaging regulations.

Busting Myths About Smoking Cessation

With limited population-level research, myths about smoking cessation persist. Research from the Ontario Tobacco Survey (OTS) has improved our understanding of smoking cessation in the general population. Key facts and findings are summarized in this report, including the frequency and number of quit attempts, the duration and effectiveness of cessation medications, trajectories of smoking, and the effectiveness of population-level initiatives on cessation behaviours.

Infographic: Hookah in Toronto

This infographic is based on the findings of a study by OTRU researchers that assessed air quality using multiple ambient air measures and a biomarker for exposure in both indoor and outdoor waterpipe cafes in Toronto, Canada.


View references and a larger version of the infographic

Core Activities

Our research activities produce evidence-based knowledge that contributes to the development of effective and efficient program and policy initiatives for tobacco control in Ontario and elsewhere.
Knowledge Exchange
Our integrated program of knowledge translation and exchange includes ongoing communications with the Ontario Ministry of Health and Long-Term Care and other tobacco control stakeholders, and development and dissemination of a variety of knowledge translation and exchange resources.

Evaluation and Monitoring
Our work in evaluation examines the progress of the Smoke-Free Ontario Strategy and assesses the contributions of individual interventions to overall tobacco strategy goals.
Capacity Building
We provide a variety of training opportunities because we recognize that involving students and graduates early in their careers is an essential strategy in developing the next generation of researchers and practitioners in tobacco control.