Retail Display Of Tobacco Products – 2008 Monitoring Update

Authors

OTRU

Date

September 2008

Type of Report

Monitoring Update

 

Retail display is the visible presence of tobacco products and accessories at the point of sale. The tobacco industry uses powerwalls, countertop displays, signage and brand-name accessories like lighters to communicate with current, former and potential smokers. The impact of these displays, especially on children, is similar to that of conventional advertising . Retail displays are associated with adolescent smoking initiation . They also encourage relapse among quitters and increased consumption among smokers . In 2007, the tobacco industry paid Canadian retailers $76,217,186 for displaying tobacco products and signs.

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